Jeff-Vogel

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Showing posts with label i act like i am smart. Show all posts
Showing posts with label i act like i am smart. Show all posts

Wednesday, 23 October 2013

Every Action is a Choice, Every Choice Makes a Difference.

Posted on 22:59 by Unknown
I hope that this GIF of a panda sneezing livens up an otherwise dry discussion of game design stuff.
Last week, I wrote about The Last of Us, a linear, stealth-based zombie shooter that provides one of the most moving, emotional experiences I've ever seen in a video game. It's pretty terrific. It even has giraffes.

Now I want to talk about art, video games, and how emotional effect is generated in an artsy, boring way.

But Back To the Question

It's a great story, but why did The Last of Us need to be a game? Why not a movie? I mean, this thing could have been an insanely cool A&E miniseries.

(Note, for this discussion. I’m focusing on first/third person real-time games. Turn-based more tactical games, like the ones I write, have their own powerful, distinct appeal.)

This perplexed me for a while, because I've long felt that one of the great powers of video games as art is the ability to give the player choices. Last of Us doesn't have any choices of import. My insistence on choices (which, in the end, are usually of a simple Choose Your Own Adventure level of depth) is kind of a dead end for figuring out why Last Of Us is best as a video game.

Except for one key thing:

Every time you touch the controller, you are making choices.

It IS a Movie, and You Are Directing It.

The first thing you learn about making movies is that there are many factors that affect its emotional effect on the viewer:

Pacing - How fast or slow the movie moves.

Editing - What you look at, from what angle, for how long.

Composition - The arrangement of visual elements on the screen.

Framing - Techniques used to focus your attention on one element or another.

These elements dramatically affect your perception of a scene, and thus its emotional effect on you. When you are playing the game (outside of the cutscenes), YOU determine all of them.

In addition, in almost any shooter, there are many ways to approach it. Do you charge in shooting? Or do you approach slowly and snipe? Do you rely on the crafting system if there is one (in Last of Us all your best weapons are crafted), or are you a Gun Guy?

These choices, combined with the way you move your view and the speed you move around, reflect the way your brain perceives things, your chosen way to interact with this fantasy world. They in turn change the qualities of what you are perceiving, changing the way they affect you emotionally. Which, in turn, affects how you play, which affects how you perceive the game, and so on.

This feedback loop, as you make your own movie based on your own perceptions and personality, occurs in every shooter, no matter how linear. Every twitch of the controller is a choice, and those choices change how the game effects you. Everyone who plays Last of Us gets an experience tailor-made to themselves by themselves.

For Example

I went through Last Of Us in a very slow, methodical, exploratory, stealth-based way. My Joel was a cautious guy. He liked to make things and set traps. He hated the slightest risk. He was ever eager to run away. This is character development!

My Ellie really liked stabbing guys in the neck.

Your Joel experienced the exact same story as mine, but he went through it in a different (perhaps very very different) way.

But Anyway

I don't have too much more to say about it than that. I think it's an interesting idea. Storytelling is important. Choices are important. However, the many tiny, elemental choices we make when playing a video game, especially one with as complex a presentation as Last of Us, have a huge effect on the experience. An effect that is unique to video games, which is really cool.

I hope soon to write about Saints Row IV, which is basically a Grand Theft Auto V that doesn't make me want to take 50 Xanax.
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Posted in both artsy AND fartsy, design, dry boring stuff, i act like i am smart | No comments

Friday, 11 October 2013

State Of Art In Vidya Games. Exhibit 2. The Last of Us.

Posted on 03:56 by Unknown
It's not easy to explain why a game is really neat to people who'll probably never play it,  but I'll take a crack at it.
I wanted to write about The Last of Us. It's an instant classic, and an amazing testimonial to how excellent writing and voice acting can turn an already very solid video game into something truly moving and extraordinary.

However, I think it maps an excellent path to answering the tricky question about what makes video games a unique art form:

In a game that is purely linear and tells most of its story through cutscenes, why not just tell the story as a movie? What unique element makes video games a distinctive art form?

I'll write more about this bit next week, because I think there are some very interesting things to say. Today, because most of the people reading this won't ever play it (Playstation 3 exclusive) I wanted to describe its story and some of the interesting things about it, accompanied by YouTube videos so you can see what I'm going on about.

More of a game design geek sort of post today.

So About The Last Of Us

The Last of Us is a first person shooter with a heavy stealth element set in the zombie apocalypse. Yeah, like 500 other games. It tells the story of a bitter, violent, barely sane, middle-aged survivor named Joel and the teenaged girl who ends up in his care named Ellie.

(Standard Spoiler Warning: There will be spoilers. So what? We're trying to have Real Talk about art here, which means looking at the whole thing. So put on your grown-up pants, come along, and don't freak out.)

Quick plot summary. In the prologue, the zombie apocalypse breaks out. Joel tries to get out of town with his daughter. Some idiot soldier, just following orders, kills Joel's daughter. Joel pretty much loses him mind.

(The prologue is pretty fantastic. One thing I need to point out about it: It's not some easy-peasy spoon-fed tutorial nonsense. If you don't take the zombies seriously and run and run FAST, they will kill you. Last of Us is a game that demands you take it seriously from the get-go. Don't mess around during the apocalypse.)

Skip a couple decades forward. Joel is now sort of a thuggish criminal smuggler in a hellish future city full of mushroom zombies, completely closed off and cynical. He goes with his partner Tess to get a job.

(Tess is another sharply drawn, bitter female character, who’s competent, angry, not a love interest, and totally not there just for eye candy. It is taking the game industry a while to realize that the percentage of female gamers is edging real close to 50%, but Naughty Dog gets it.)

Joel meets Ellie. Joel learns Ellie is, for some unknown reason, immune to the zombie fungus, and Joel needs to escort Ellie to future scientists who can use her to figure out how to cure zombieism.

(Now, at this point, you can probably make a pretty accurate guess how this is all going to end. I anticipated it instantly. This is NOT a flaw in the game. Human behavior is usually extremely predictable. This makes it no less interesting. Sometimes good storytelling means having the courage to make the ending go where it needs to go.)

Joel crosses country with Ellie. At first, he can't bring himself to like Ellie. Little by little, both people learn to open themselves up to caring for another human again.

(Side note. Ellie is a fourteen year old girl. The way the game industry is right now, many were terrified that the game would sexualize her and make the whole thing insanely creepy. Instead, they simultaneously avoided any creepiness at all and made Ellie a completely believable teenager. I bet a lot of thought went into it.)

Then, in my favorite section of the game, Joel is heavily wounded, and you switch protagonists. Ellie has to hunt for food and then protect him from bandits. You play as Ellie for a huge chunk of the game, and she gets an excellent and suspenseful boss fight all to herself.

(This whole section completely caught me by surprise and blew me away. Ellie plays close enough to Joel that your skills still matter, but differently enough that you have to adapt. Obviously, a teenage girl is going to have to rely much more on stealth and trickery. Also, the first part of this section is simply Ellie stalking a deer through the snow and hunting it with a bow. It's quiet and lovely.)

But if you can't shoot it, why is it even there?
In one city, in one of many exploration sections that are free of violence ...

(Last of Us understands pacing, and that quiet sections make the fast, scary sections more effective. Smart designers know that sometimes simple, quiet exploration is a lot of fun.)

... you see a tower of giraffes, descendants of specimens that escaped from a zoo.

(Yes, a group of giraffes is called a "tower." This is a great scene. Apart from being really very pretty, the game takes the time to let you know that, if humanity dies out, it's not the end of everything. There is still a world that will carry on just fine without us.)

Finally, Joel delivers Ellie to the scientists. Surprise! They might be able to save humanity, but they will need to kill Ellie to properly analyze her. Joel goes on a rampage, saving the unconscious Ellie, and carrying her away.

(Some people still think that Grand Theft Auto is in some way shocking, instead of just dour, obvious, and tired. These people need to play the last section of Last of Us to see how a horror game can really bring the horror. No zombies required.)

Now, note. It's a linear game. Almost no choices to be made. A lot of players were really angry about being forced to control Joel as he, potentially, damns the human race to destruction. And yet, there is no way that character could do anything but what he did. He had a faceless bureaucrat kill his daughter once, and it basically destroyed him. There is no way he could ever endure it again.

Games For Grown-Ups Should Be Their Own Genre ...

... with their own section in the store.

Everything about Last of Us is for grown-ups. The real characters, acting in believably human ways. The lack of pandering and gratuitous sex eye candy. The occasional difficult sections, showing an awareness that to give a feeling of accomplishment requires a chance of failure. The game length, which is a smidge long but still doable for someone with a busy, adult schedule.

It's easy, sometimes, to look at video games and despair. It's this sort of rare AAA game, that aims for a target above the most simple and base, that gives me hope.

There's some shotgun ammo hidden inside the podium.
It's Not the Citizen Kane of Video Games

And stop looking for one. That anyone thinks we need a Citizen Kane of video games shows a lack of understanding of why Citizen Kane is as revered as it is. Citizen Kane was unusual in having a huge density of innovation in film-making techniques for one film, but there is no reason to expect that one game needs to come along and remake everything. It's just as likely that video games will advance in an incremental way, with lots of new techniques spread out over a bunch of games.

Really good movie, though.

Also, The Last of Us is not, for the most part, an innovative title. (The switch to playing Ellie is ingenious, and I hope more games play with the POV character like that.) This game mainly does stuff many games have done before. It just does it perfectly.

And There's No Choices

It's a purely linear story. It's their story, and you're experiencing it.

Why did this need to be a game? Why not a movie? I mean, this thing could be an insanely cool A&E miniseries, like Walking Dead but with actual characters and interesting events.

But, even in the most linear shooter, video games bring their own unique features to the art table. Still working that one out, but I should have a post on it ready next week.

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Posted in both artsy AND fartsy, design, i act like i am smart, nerdjoy, review, stories are for losers and squares | No comments

Thursday, 3 October 2013

Never Write a Wacky Surprise Ending Again.

Posted on 16:22 by Unknown
I am Jack's incredibly tired writing trick.
One of the sad things about the video game industry is that it has very little institutional memory. People go into it young, get burned out on infinite crunch hours for minimal pay, realize they want to raise a family/live their lives, leave, and never go back.

As a result, you don't get enough skilled crafters who put in the decades it takes to get really good at it. (Not to mention the obvious effects of having an entire art form almost exclusively written and designed by young people, still mostly men.) This is especially clear when it comes to the storytelling.

Good storytelling requires a very fine understanding of humanity. How it acts. How it develops. How people react to success and failure. And, sorry, this sort of fine awareness is only helped by living, experiencing things, and thoroughly absorbing what others have learned and experienced.

(ProTip: If you want to write game stories or anything else, you should be a voracious reader and watcher of things. Cast a broad net. If you take any sort of visual storytelling seriously and haven't seen, say, The Godfather, or Casablanca, or just about anything by Orson Welles, you're doing it wrong. Money on the street, and you're just walking by.)

The surprise ending, it turns out, is that Bruce Willis is actually an Uruk-hai.
So, in the absence of a lot of writing experience, young writers tend to grab what they know. What's cool and shiny. What did they grow up watching? The wild, unexpected twist ending. The Sixth Sense, Fight Club, Saw, every Shyamalan movie and every other film that, while they might have been good, should perhaps not be taken as a template for all storytelling forever.

(And yes, a lot of these movies are good. One of my favorite films is The Crying Game, and everyone got so overheated about its crazy twist that they often failed to notice it's a fantastic film about how complex and unpredictable love can be.)

Surprise wacky twists were good for a while. Now they're in half the games I play, and we need to take a break. They are the enemy of good storytelling.

Yeah, You Read That Right.

Good storytelling is, in the end, about humanity. About the choices they make, the results they have, and how those results affect us.

You know something? Those results are almost never surprising. That's the point. It's part of being human: The things we bring upon ourselves, good or bad, are often entirely predictable. You saw them coming a mile away (or you were deliberately not paying attention).

The patterns in the lives of others are frequently obvious, but the patterns in our own lives are often almost impossible to see. We can only recognize them when they are shown to us, so we can go: Oh. Yeah. That's me. Or that's not me, and I know why.

That is how great storytelling works. THAT IS WHY WE HAVE ART.

(Which is why it's so horribly depressing that our schools have been systematically purged of arts education in lieu of eternal test prep. A cynical person might think that we're removing anything that creates fully rounded humans and citizens of a Republic so that we can instead mass-manufacturer mindless work drones ranked and measured according to meaningless test scores. Happily, nobody has ever accused me of being cynical.)

Pictured: Art.
A Caveat

I am not trying to eliminate all surprises in drama. You can have big reveals. What I am specifically calling out are wacky twists, defined as those that require withholding key information from the viewer, out and out lying to the viewer, or using other storytelling tricks to obscure a key fact that would otherwise be instantly obvious.

Why Surprise Twist Endings Are Stupid

Here are some reasons.

1. They lie to the reader/viewer, or they withdraw key information. When you're telling a story and trying to make an emotional connection, you're doing something difficult. Don't waste your time. Focus on creating your characters. That's a tough enough job! Say the most relevant, interesting things about them. If you do your job right and make them compelling, you don’t need secrets in the first place.

2. They degrade the viewer's trust in future works of art. When I played Spec Ops: The Line, I was constantly distracted from immersion in the story by the suspicion that I was being lied to and some crazy twist was coming at the end. Of course, it was.

3. You're risking all for an uncertain payoff. The movie The Sixth Sense worked because the insane twist at the end was pretty cool. It's also a very fragile thing. If your ending isn't really that clever, or if someone spoils it, your movie better be able to stand on its own. Which is usually can't. And if your movie could stand on its own, why did you need the twist in the first place?

4. There's just a better way. There is nothing in the world, not spaceships blowing up, not a guy turning into a big green guy, nothing more interesting than human beings, the dumb ways they act, and why. Real stories, stories that LAST, are always about this. (And if you aren't trying to do this, why aren't you? Life is short.) If your wacky twist doesn't make your story be more about real people, you're just wanking. Throw it away.

And, finally, one key point specific to video games.

5. Most people don't finish video games, even short ones. If you put the crazy detail that makes your story make sense at the end of your game? Then, for most people who play your game, the story will never make sense at all! It's a big waste.

You may want to find out how the game ends before you get too comfortable ogling those.
A Real Life Example

I enjoyed Bioshock: Infinite a fair amount, but I really didn't get into it the way most people seemed to. It seemed to feel obligated to have the trademark, crazy "Bioshock twist," which resulted in a story with far less punch than it could have had.

(Spoilers ahead for Bioshock: Infinite, of course. Stay calm.)

So here's the story. You play this guy named Booker who is hired to rescue a woman named Elizabeth from this floating racist city in the sky. When you find her, she's missing the tip of one of her fingers. As you run around and shoot racists, you explore the mystery of where she came from and why you are there.

You learn, at the end, that Booker is Elizabeth's father. He sold her to pay off a gambling debt, and, when he tried to get her back, the tip of her finger was cut off.

Holy crap!

What a fantastic set-up for a story. A tormented father, guilty of a horrible crime, given a chance to redeem himself. A confused young woman who learns who her rescuer is and has to come to terms with what he did to her and the violent creature he has become. (Because it's a video game, so he's still spending a lot of time decapitating racists with his robot hand.) There's potential for a lot of cool, meaty drama and dialogue here.

Of course, none of that happens. Because Booker's relationship with his daughter (and that she is his daughter) has to stay secret until the very end of the game, for no reason.

It means that the whole, long game is spent with none of the characters ever talking about what they should be talking about. Elizabeth constantly goes on about her Disney princess "Oh, I wonder what life is like on the land?" issues, and expressing ambivalence about Booker's psychotic violence that doesn't come to anything, and constantly bugging you about the five dollars she found, instead of getting into any of the cool stuff that the story should have been about in the first place.

(If you want to see the superior drama that comes from letting a violent old guy and his young female ward talk about what they should be talking about, I plan to write about The Last of Us soon.)

And, again, a huge number of people don't finish games, unless they read the Wikipedia page. On Steam, as of this writing, only 58.2% of people who got the game achieved the Tin Soldier achievement, which means finishing the game at all. That's actually a really big percentage.

It still means over 40% of the people who bought Bioshock: Infinite on Steam never learned one thing about Booker and Elizabeth and the finger and what was going on. I honestly feel that if all the crazy bananas stuff was openly presented in the beginning, it would make people more engaged in what was going on then just another generic Mystery Box.

Like I said, fun game. I did enjoy it, and there were a lot of good things about that story. And yet, I am allowed to be bothered by wasted potential.

That's right. I said something critical about Bioshock: Infinite. Now's your chance to jump ahead to the Comments and fix me.
But Jeff, I've Played Your Games. Your Stories Suck!

That's right, kid. Get it out of your system. Nothing easier than a big, categorical cheap shot. Still the Internet, after all.

The writing in my early games was, frankly, lousy. It's a side effect of having to spend the 10000 hours it takes to gain proficiency in public.

I have tried, over the last two decades, to write games with good stories. My resources are limited, and I have to write a game at the same time as the plot and dialogue. This is not to excuse my many failures, but to explain them.

I do believe I've written some cool stories, and I think they're getting better. I have some story ideas for a new game series, which I might be able to write someday, that I think are fantastic.

But if you think my stories suck, hey, cool man. Some people like them. De gustibus non est disputandum. 

It's Just a Fad

I'm not really worried about it. Wacky twist storytelling is a cul de sac. There's really only so much you can do with it, compared with the infinite potential variety of simple stories about actual people doing actual things. As video games evolve as an art form, there will be a lot of dead ends.

And look at the bright side, if a writer is taking the time and effort to construct a twist, it at least means they care. They're trying! That is such a step up from game storytelling in the past.

The fact that this conversation could happen at all means we've come a long, long way.



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Posted in 10000 hours, both artsy AND fartsy, everyone will hate this, flamebait, i act like i am smart, nerdrage, stories are for losers and squares | No comments

Wednesday, 18 September 2013

A Few Fundamental Truths About Game Reviews, So Stop Being So Mad

Posted on 13:50 by Unknown
Always remember: If it makes lots of money, it is perfect and immune to criticism.

To catch you up: There's a game called Grand Theft Auto V. Maybe you've heard of it. Like all games in the series, you commit horrible, violent crimes. Arguably, in V, those crimes tend to be a bit more on the gruesome, appalling scale than in earlier games.

Reviews are coming out. Greg Tito of the Escapist gave the game the shocking, war-crime level rating of 3.5 stars out of 5, saying "only buy Grand Theft Auto V if you're prepared to play as characters with no justifiable motivation for doing awful things to people."

Predictably, their forums exploded into haterage, as a huge portion of gamers are nothing but giant, ambulatory, exposed nerves mainly good for the spraying of spite. 

So Greg Tito had to back up the largely obvious, expected, self-evident points he made earlier with a long follow-up article. It's worthy reading.

Man, I loves me some good internet drama. It's like fudge. I can eat it all day. Keeps me from working. But ...

oh god why am i trying so tired so tired

A Few Sanity Comments

1. Evaluating the worth of a work of art with a number, a clump of stars, or the positioning of one's thumb is completely arbitrary and useless. We know that, right? Ignore it. You can't judge a work of art with a number. It's not like there's some Art Scale you can put art on and weigh it and say, "This weighs 7.32 Arts, so it's good."

2. The point of a critic is to criticize. Anyone in our developing art form who actually tries to stand up and make real points is worth applauding, even if we don't agree.

3. If you, as a critic, don't ever make a bunch of people angry at you, you're wasting your time. If you're never challenging anyone, why are you bothering? 

4. Also, ProTip: When a carefully reasoned comment makes someone angry, that means you're on the right track. When you are being calm and thoughtful and people still rage at you, it means you hit a nerve that probably needed hitting.

5. As the art form matures, you have to expect that really egregious crap is going to get called out more and more. Sure, you're allowed to make a game that's morally repellent. But realize, as gamers grow up, have kids, and start to lose family members, they’re learning just how funny death isn't. The voices saying, "Why are the biggest, most glorious, most expensive worlds in the game industry being used for such a horrific end?" are only going to get louder.

6. This just makes me appreciate Saints Row IV so much more. Practically all of the comical violence in it is directed against evil, invading aliens or computer simulations. Makes it go down easier for us olds. And, yes, I am plausibly pointing out Saints Row as the sane, mature option, which is how we know that the world has gone mad.

7. A lot of the comments claim everything Greg Tito says is invalid forever because he gave Dragon Age II 5 stars out of 5. One, if you're wrong once, it doesn't mean you can't be right 500 times after that. And, two, read Sanity Comment #1 again. 

8. That Grand Theft Auto V depicts what it does and yet is as popular as it is is very interesting. I think it says something about us as people. And I'm not about to get all liberal and sensitive and say that it's something inherently bad. I think the game addresses less the desire to do wrong and more a deeper, fundamental frustration. Not sure. Just a hunch. Bears more thought.

9. Finally. If we are going to assign numerical values to represent the value of a work of art in a storytelling medium (which we shouldn't, because it's dumb and useless), it is necessary to take the quality of the story into account. I mean, right?

Yeah, I'll probably play GTA V one of these days. For as long as I can stand it, anyway. It sounds like a stunning technical accomplishment, the sort of thing a game designer has to play to keep one's skills current. I just dream of a day when the most technically spectacular games can be played with my kids in the room.

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Posted in grand theft auto, i act like i am smart, i am a parent if you can believe that, i am very old, nerdrage, saints row | No comments

Monday, 29 October 2012

What Makes a Choice Interesting?

Posted on 11:59 by Unknown

Recently I was on a panel at Pax Prime, discussing indie role-playing games. During the Q&A, someone asked a really good question. Good enough to take up a little sacred space here in my blog.

The topic of discussion was about giving the player choices, and how those choices could affect the storyline. I've always tried to put in my games many points where the player is asked to make a decision or voice an opinion and where his or her choices can shift the plot. The question was:

What makes a choice a player has to make an interesting one?

What decision points lead to satisfying gameplay? I think a good decision point has three qualities ...

1. The options need to be clear.

The player needs to understand very clearly what is being decided. Suppose that the player is deciding whether some army stays behind to defend a city or goes off to attack the enemy. The player needs to know what is being decided, exactly how to choose each option, and what the possible consequences of each choice are.

2. The options need to be distinct.

The choices need to be clearly different from each other. Otherwise, the act of making a decision isn't satisfying. A good example of where this often wasn't done was in Mass Effect 3. Shepard, the player's main character, was often asked about attacking the enemy, and the choices often came down to, "Yes, we must destroy them!" and "Certainly, we must slay them now!" All I could think at these points was, "Shut up, Shepard."

3. All of the obvious options are available.

You can't cover all the options. We aren't trying to write an AI or simulate an entire world here. But we can't let the player feel frustrated because some obvious option was neglected. Suppose, for example, you catch a poacher out in the woods and are trying to decide what to do with him. Let Him Go, Turn Him In, Kill Him, and Talk To Him First To Find Out His Situation should all be expected choices.

Something I Left Out

There is one thing I have purposefully left off this list: It is not necessary for the decision to have a major impact (or any impact) on the game at all. Sure, if you're making the player make lots of decisions, you should try to make some of them eventually count. But it is legit to have a character ask the player's opinion about an issue and then have that answer not affect the game. Sometimes it's useful to have the player make decisions for role-playing and world-building purposes.

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Posted in advice, design, i act like i am smart, rpgs | No comments

Thursday, 20 September 2012

I Took the Bing It On Challenge ... AND LIVED!!!!

Posted on 12:00 by Unknown


Since you are currently on the World Wide Internet, as it is called, you are probably able to use what is called a Searching Engine to find the things you want, be they My Little Pony jpgs, or Gangnam Style parodies, or ... well, I don't know. Erotica? Anyway, since you are using a Search Engine, I can say, with some confidence, that that engine is named Google.

However, you may not be aware that Google is not the only Searching Engine (or search engine, as the technocrats call it). There are actually several of them. For example, Microsoft spent more money than an unaided human brain can comprehend to create one called Bing. However, its market share is still only around 15%, as it is not Google.


To increase Bing's user base, Microsoft created the Bing It On Challenge. This 21st century techno-version of the Pepsi Challenge has you use a computer to enter five search terms. Then it shows you the Bing and Google search results, side by side, and rearranged slightly so you can't instantly tell which is which. You pick which of the search results is better. Then the thing tells you if you preferred Google or Bing. And, if you preferred Bing, WHY WERE YOU USING GOOGLE ALL THIS TIME, YOU DUMB IDIOT!?!?

Here is a commercial for the Bing It On Challenge. Watch it, if you dare.

(A quick aside about this commercial. I find it fascinating. I am amazed at how abrasive and arrogant the Bing guy is. I want to never, ever, ever use Bing, just to make that guy sad. In the very unlikely event that a Microsoft marketing person reads this, a little unsolicited advice: When you are trying to sell things to technical people, remember that this is a demographic that responds very poorly to bullies.)

Well, I can never resist a good challenge, so I took it myself, and Google won. Not by a huge amount, but by enough. And the reason why was pretty interesting, which is why I am writing this. It doesn't mean Bing is a worse search engine than Google, or bad in some Universal Sense, but I think it says a lot about how search engines work and why making a good one is so difficult.

The thing about a challenge like this is that when you buttonhole someone and say, "Search for five things! Now!" this on-the-spot person will probably just grab five well-known proper nouns. Justin Bieber. My Little Pony. Muffin recipes. Stuff that is easy work for search engines. Every single one is going to be able to handle that stuff. But that is not how I (and, I suspect, many others) use Google.

The reason Google became so popular in the first place is because of its almost supernatural ability to guess what the user is thinking. A search engine must take a random clump of nouns, adjectives, prepositions, and so on, and then tease from those words the specific thing the user's brain desires. In other words, it's an artificial intelligence problem, and a very deep one.

The reason Google took over the world is that it knew you were thinking of Justin Bieber even when you didn't type in Justin Bieber. If you put in "annoying teen singer", the words "Justin Bieber" will appear somewhere on the results page. (And it does, on both Google and Bing.) Google isn't as good as it used to be, but it's still pretty darn good.

(By the way, all search results described are as of 5:30 PM, Pacific Time, Sunday, September 15, 2012, Seattle, U.S.A., Third Planet From Sol.)

The search results below are for me using a search engine the way I, personally, use a search engine. Which engine, Google vs. Bing, is best written to match my aging, dumb brain?

Let's find out!

1. For a first test, I picked a real life thing. A friend once told me that I had to check out this Penny Arcade webcomic. Next time I was at a computer, I tried to, but I couldn't remember the strip's name. I went to Google and searched for something much like this:

the cartoon about video games

I think most people would reasonably agree that, if you put this term into a search engine, Penny Arcade should show up on the first page.

Google - First hit is the Wikipedia page "List of television programs based on video games". Fourth hit is Penny Arcade. Pretty good.

Bing - The first two hits are, oddly, general pages for the Cartoon Network. Lots of cartoons, but none specifically about video games. Penny Arcade doesn't show up in the first five pages.

The Winner - Google.

2. I'm still in a nerdy mood, so I pick something a geek might want to hunt for: Classic 80s SF movie Blade Runner. What would you look for if someone told you about its awesomeness but you could only remember the rough description:

the movie where the hguy hunts androids in the future

I mistyped "guy", but I left it that way. Let's see how well the engines handle that.

Google - Wikipedia page for Blade Runner is entry five. As a bonus, the sixth entry is the Wiki page for "Do Androids Dream of Electric Sheep?" which is the story Blade Runner is based on. Nice work.

Bing - Blade Runner wasn't in the first five pages, but  "Do Androids Dream of Electric Sheep?" is at least on page 3.

The Winner - Google.

3. No more nerdiness. Let's pick a factoid from history. Something juicy. I think we can all agree that there's only one particularly well-known answer for:

the girl who killed people with an axe


Google - Wow. There are a lot of female axe killers out there. The Wikipedia page for Lizzie Borden is down at hit 8.

Bing - First entry is a Yahoo Answers page where someone answers the question. The second hit is the Wikipedia page for Lizzie Borden.

The Winner - Bing, narrowly.

4. Now I'm going to pick something serious. Something real. Something I bet a million worried teenagers search for every day:

how do you get aids

Google - First hit is a basically accurate kidshealth.org article titled "How do you get AIDS?" Second hit is a similar article from aids.gov.

Bing - Top three hits are the same as for Google.

The Winner - Tie. Thank goodness. It'd be worrying if either one messed this one up. If some shenanigans caused the first hit to be some bad information (such as that HIV doesn't cause AIDS, which some people actually believe), it could cost real, non-hypothetical lives.

5. For the fifth one, I decide to engage in a bit of whimsy. I wanted to know just how willing these search engines are to sacrifice their own interests in order to help me:

what is the best search engine

Google - First hit is an about.com article called "The 10 Best Search Engines of 2012," that describes the pros and cons of ten search engines. Google and Bing are in there, of course.

Bing - The first official hit is the same. But it's right below an ad link for, you guessed it, the Bing It On challenge. Because of how the page is laid out, the ads look an awful lot like real links. It's kind of shifty, and Google does a much better job of making ads look distinct from results. But hey, if I'm just evaluating quality of search results ...

The Winner - Tie.

What Have We Learned?

Not too much, really. I know that Google AI’s approximation of human thought matches the way my brain works better than Bing's. But who cares? Someone else might use the exact same search terms to fish for entirely different answers. And maybe Bing is better at predicting those.

Microsoft isn't trying to prove that Bing is the be all and end all of search engines. They're trying to get people to give it a shot and they’re hoping that a portion of them will stick with it.

It's a tough job, though. If someone is used to using Google, Bing merely being as good or a little bit better won't get anyone to switch. To get people to actually break a habit requires a big improvement. Very difficult. If that's your goal then getting your targets to actually try the new thing is an absolutely necessary first step. Hey, I gave Bing a try. Didn't work for me, but at least I looked at it. So, victory!

Pity about that commercial, though. MAN, but that guy is a jerk.

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Posted in destroying my employability in the game industry, i act like i am smart, microsoft | No comments

Wednesday, 22 August 2012

Watch Me Talk About Something!

Posted on 14:38 by Unknown

Casual Connect is an annual convention in Seattle dedicated to the discussion of casual computer games, the design and marketing of same, and how to write games that milk every last penny from your aunt by getting her to bug you on Facebook for cow clicks or Smurfberries or whatever.

Anyway, they were kind enough to ask me to speak about storytelling in computer games for their Indie track. I gave my talk, and they filmed it. My talk is online here. Please enjoy my sultry voice, questionable game design principles, and unique posture. 

Or not. The talk is 20 minutes long. You could probably more profitably spend your time doing, say, ANYTHING ELSE.

(Technical note: My slides are a .pdf. I know. I suck and am unclassy. But my main life goal is to reach death without ever learning how to use Powerpoint, and I'm sticking with it.)

The most interesting thing about Casual Connect? How weird anyone who sells software in the old school way is made to feel. Here's what I do: I write a game. I give it to you in return for a set number of dollars. Then we part ways, and you never have to look at my pale, beardy face again.

This model is so incredibly retro now! Pay money for a game? Nonsense! Everyone real makes their money with microtransactions and advertising and nickle and diming you for packs of 100 Dragon Bux you can use to make your zombie ninja pirate dragon grow faster. And if you make money any other way, people in suits will act very nervous and not make eye contact with you anymore.

If you end up at Casual Connect and talking to actual grown-up business people, I suggest you do what I did: Have a firm, manly handshake. Make eye contact. Say "monetize" and "ARPU" as much as possible. And then pee yourself.

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Posted in design, i act like i am smart, i am very old, shameless self-promotion, stories are for losers and squares | No comments

Thursday, 17 May 2012

More Boring Stuff On Why Video Games Are Art. Also, Ponies!

Posted on 23:15 by Unknown

OK, I'm back, and I'm about to write about evil, art, and game design. To make it all go down easier, there will also be ponies. So read, on but remember ...



GameBanshee writer Eric Schwarz wrote a tough but fair review of our recent game, Avernum: Escape From the Pit. In the review, he made a comment about the game's story that I thought was really interesting:

"The game world's overall tone and morality is also a bit strange - slaughtering Slith (lizardmen) farmers in the name of the king might be uncomfortable, but the game world certainly doesn't care."

I actually liked this comment a lot, but he didn’t go near as far as he could have. There are places in Avernum where the morality gets even stranger.

For example, one of the main foes in the game is an army of savage lizard men, called slithzerikai, sliths for short. (The sliths are not all hostile. They have friendly settlements, and playing as a slith is an option in later games in the series.)

In one of the dungeons, you have the option to smash a huge clutch of slith eggs. If you do so, several of their guards attack you, but that is the only negative consequence for what most would consider a pretty evil act. I have been accused in my forums of encouraging baby-killing in my games. And, yes, I did allow the player to do a pretty horrible thing with no punishment. And I have written games in which the player can choose to do things that are even worse.

Why did I do this?

Because computer games are art.

Oh God, No, Shut Up!

Yeah, I know. The debate about whether video games are art is probably the boringest thing in the history of boring things. To liven this blog post up, here are more ponies. Hey ponies, what do you think of tedious navel-gazing blog posts?



Products Of My Own Weird Brain

Avernum: Escape From the Pit is a rewrite of Exile: Escape From the Pit, the very first game I released as shareware. It was the first Real Game (tm) I ever tried to write, and it was a pretty wild, uncontrolled process. Since I'd never done it before, I just went crazy, throwing encounters and plot bits and moral dilemmas in willy-nilly. It was a raw, unguarded process. I didn't second-guess anything. I just took how I thought and how I saw the world and put it down in the computer.

This is how storytelling works.

I've always been a huge news junkie. I still keep a close eye on what is happening in the world, as it fascinates me. (And is an endless source of fresh material.) Doing so, however, has given me a very cynical worldview. Our world has many, many principled people, struggling against enormous odds to increase the reserve of justice and kindness available on the planet.

However, these generally unsung heroes fight against an overwhelming amount of awfulness. Ours is a world where horrible things happen to undeserving people on a constant basis, and nobody who is not personally involved will ever know or care.

This is how I see the world. It's not right or wrong. It's just how I see things. When I write a story, any story, it will be colored, in ways obvious and subtle, by this perception.

This is why the morality in Avernum (and in all of my games, really) seems a bit "strange." Because it reflects my worldview, and being exposed to how another humans sees the world can be weird and unsettling. This is what makes art cool. It lets you see how other people think.

Important Disclaimer

My games reflect how I feel the world IS, NOT how I feel the world SHOULD BE. I do not personally endorse crushing the weak, hunting goblins for sport, or smashing slithzerikai eggs. Extrapolating an artist's personal experience and views from his or her work is very rarely accurate and is generally a waste of time.

Hmm. I'm getting Bored. So here is this.



So Why Leave Do I Leave the Horrible Bits In?

Because I write role-playing games.

The term "role-playing" has become hugely debased since it was created. Most RPGs don't give you the opportunity to actually decide what sort of person you want to play, even in the simplistic way computer games allow. That is why I always try to put moral choices in my games: to give the player more agency in what is going on and to help him or her feel more attached to the little computer person they control. And the better and more dramatic the choices you allow, the greater the effect.

Thus, I give the player a chance to be evil from time to time. If they choose to be good, it affirms their character as moral and admirable. If they choose to be evil, it's probably so they can get a vicarious thrill from engaging in craziness they would never consider in real life. Either way, the option to be evil gives the option to be good more meaning.

But I have to play fair. If someone is evil, I can only punish them if it makes sense. Sometimes, evil is not punished. Thus, I don't always punish it. Sometimes, but not always.

There's No Right or Wrong Ways To Design These Things

I wanted to pull out and discuss that review quote because it was, in the end, a perfectly subjective artistic judgment. There's nothing wrong with that, of course. Reviews are nothing but subjective judgments. That is what makes reviews cool. My game made Eric Schwarz feel a little unsettled. That wasn't a right or wrong reaction. It was just his honest reaction, and I'm happy to get any reaction at all. I'd rather make someone feel something, even if it's not positive, than for my game to generate 30 hours of "Meh."

As computer games develop as an art form, I look forward to more discussion about what they mean and how they affect us. (Though, of course, I may be the only one.) People are more interesting than polygons.

In Conclusion

Thank you for your patience. I hope it went well. How did it go, Spike?


Thanks, Spike!
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Posted in design, i act like i am smart, ponies | No comments

Friday, 13 January 2012

Now You (Yes, You!) Can Design Dungeons and Dragons!!!!!!!

Posted on 11:53 by Unknown
 
Dungeons and Dragons was actually in the news this week. There was even a big article in the New York Times. Turns out, they are going to redesign the game from the ground up.

(Again!?!? Wasn't the last time in 2008? Answer: Yes, it was.)

The impending redesign wasn't the big news item, though. Redesigning D&D isn't news. Happens all the time. What did attract a lot of attention is how they are going to redesign it. They are going to have a “hearts and minds” campaign, ask players what they want in the new edition, and supposedly make it from the ground up while actually taking into account feedback from their fan base.

I assume, of course, that this is all simple marketing-speak, part of a clever and successful way to get attention, and not an actual, realistic plan of action. I assume this because it's the best possible scenario. Actually trying to design a game this way is a terrible, terrible idea.

I've written before about the considerable dangers of relying too much on your fan base to figure out how to design your game. And, as often happens, Penny Arcade did a fantastic job of boiling down what is screwy about this approach.

But I just want to throw out two points.

1. A cacophony of voices will never solve a hard problem.

Whenever you need to make a big, difficult decision about your game design and turn to the public for help, you will get a huge number of responses. They will all be passionate, many will be well-argued, and they will split evenly between all of the possible decisions.

Think about it. If a decision is difficult (and making a game like D&D involves LOTS of tough decisions), it's difficult because there is no clear answer. You could go either way. And people giving you feedback will totally go in any imaginable direction.

The real artistry in game design comes from making all of the possible decisions in a way that they all build towards one unified goal. You want all the decisions to add up to more than the sum of their parts. Some people are really good at doing this. We call them Game Designers.

2. The people giving feedback are not the people you need to listen to.

When you throw open the doors, you will get feedback from the most intense, passionate fans. (Note I didn't say "smart" or "insightful." Some of them will be smart. Some won't. Good luck figuring out which are which.)

But D&D's big problem is not that it lacks a core cadre of passionate fans. It's that any sort of person who doesn't live and breathe this stuff has long ago drifted away. Those are the people you need to hear from. But you won't hear from them. Because they don't care. And you need to know why they don't care, because people who cared once not caring anymore is the heart of the problem. 

Of Course, This Doesn't Matter ...

Because people don't put in the long years of work getting a plum position like "Dungeons & Dragons Designer" to then throw up their hands and say, "Hey. Let's see what the forums have to say!" This "hearts and minds" stuff is marketing. It should be marketing. There is nothing wrong with marketing, and making the fans feel involved is a worthwhile goal.

I don't envy them their task. Dungeons & Dragons is one of the great games, and it's had some rough years. Sadly, it's a fair question whether tabletop RPGs will ever be more than a niche of a niche of a niche again, no matter how many times you redesign them. I'll have more to say about this soon.
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Posted in design, dungeons and dragons, flumph, i act like i am smart, whistling past graveyard | No comments

Wednesday, 7 December 2011

My Two Gaming Pet Peeves For the Day

Posted on 17:10 by Unknown
Our newest game, Avernum: Escape From the Pit, has reached Release Candidate status. This means that we've made a version that seems complete and ready to sell, and we are touching it as little as possible while beta testers spend one more week trying to break it.

This means that I have a very, very important job: Doing nothing. Don't touch the app. Hands off. Anything I change has a chance of breaking something. So I'm spending this week catching up on my game-playing.

(I also made a really spiffy trailer for Avernum. Turns out, there's this site called YouTube. Who knew?)

This has given me a precious chance to find new pet peeves to complain about. And isn't that what blogs are for?

I Need To Drop Three Pounds Of Gloves So That I Can Walk Again

Of course, like everyone else in the world, our house has Skyrim-fever. As you may have heard, it's a good game.

But, like all RPGs Bethesda makes, you spend sooooo much time sorting through items. Looting the dungeons takes ten times longer than killing the monsters within. And you can only carry so many pounds of treasure. So every item you find requires tiresome "Is this hide shield worth enough money to justify the weight. OK. It weighs eight pounds and is worth 20 coins, or 2.5 coins per pound, so that is an efficient piece of treasure to pick up and ... AHHHH. MY BRAINS!!!!!" And then you pick up one suit of armor too many and you have to drop two pounds of stuff so you go through your pack to find something top drop and ...

Does anyone ever find this fun?

This is one of those things that gets hardcore gamerz mad at me, but screw realism. In my newest games, I give the player a Junk Bag. You can put infinite items in it, their weight isn't counted, and, when you reach a store, you can push a button to sell everything in it.

This is great for people who find even the awesome Dog Takes Your Stuff Back To Town To Sell It system in Torchlight too taxing.

It's the opposite of realism, and I really don't care. When I design a game, the first thing I do is decide what I want the player to spend most of his/her time doing. Hopefully, that part is where the fun is. The second thing I do is minimize time spent doing absolutely everything else.

If I can keep even one player from spending a hour picking through his or her backpack and trying to shed those three extra pounds, I have done my good work as a citizen of the Earth.

I Did Those Jumps In 61 Seconds Instead Of 59, So I Should Totally Be Punished.

In any game with a lot of jumping on platforms, it seems like a legal requirement that there has to be at least one room with a timed sequence. You're at the bottom of some shaft with sheer walls and a tunnel at the top. You push a button. Ledges slide out of the walls. And then you hear that accursed, stress-inducing ticking that lets you know that you have to get to the top quickly, or not at all.

"Tick. Tick. Tick. TICK. TICK. TICK. TICKTICKTICKTICKTICK. [Sound of ledges sliding back into walls.] [Sound of you falling to earth, swearing all the way.]"

Is there anyone, anywhere, who pushes that button, hears the telltale ticking sound, and thinks, "This is so AWESOME!"

This isn't fun. Here is why. Gaining a heroic skill (Fighting. Leaping.) is fun. Using that skill is fun. Perfecting a skill is far less fun. Repeating a series of jumps until you can do them perfectly is even less fun than that.

There. I Feel Better.

Very therapeutic. Now I can finish my game in peace.

Also, I was going to write about how every shooter now has you go down one long corridor with no branches (or alternate paths to victory, or variety), but this design trend is contemptible enough to deserve its own post. I just need time for my blood to get more angry.
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Posted in avernum, blatant pr, flamebait, i act like i am smart, skyrim | No comments

Thursday, 17 November 2011

You Gotta Pay Your Dues If You Want To Sing the Blues

Posted on 16:26 by Unknown

"I am the entertainer,
And I've had to pay my price.
The things I did not know at first,
I learned by doin' twice." 
                    - William Joel

A couple of weeks ago, I wrote at length about the 10000 Hour Rule, which can be stated as follow:

To master any non-trivial field requires 10000 hours of dedicated practice and study.

The previous post was about the rule and why I think it's a true thing. I also wanted to write a bit about how this rule applies to the creation of computer games, which, believe me, is an endeavor that takes many years to master.

How the Rule Applies To Professional, AAA Game Development

Big game companies are infamous for eating their young. They scoop up young people that don't know any better, make them work insane hours for crap pay, discard them when they burn out, and harvest a new crop of workers. There are few elder statesmen who stayed around long enough to get really good at what they do. Alas, most of the rank and file get driven off before they put in the years necessary to get really good.

So if you've ever wondered why games tend to be so derivative and make so many of the same mistakes again and again ...

How the Rule Applies To Indies

When an indie developer nobody cared about suddenly breaks out and releases a hit, kickass game, you know what I love to do? Find out how that sudden superstar spent the years learning to make a good game.

Every successful indie developer has a pile of relatively rough old games they cut their teeth on. Notch (Minecraft) does. Jonathan Blow (Braid) does. Petri Purho (Crayon Physics) does. I sure do. John Carmack and John Romero made a pile of games you never heard of before they created Wolfenstein 3-D and Doom.

It's necessary. You can't just make a good game from scratch. You have to spend years working at it, writing stuff that you probably won't be very proud of. I count myself very lucky that, when I was writing my early RPGs, there was pent up demand for them. Enough so that even my rough, subpar goods were able to generate a living.

One More Example That Amuses Me

I only just heard about an upcoming Indie RPG called Driftmoon, being developed by a small company called Instant Kingdom. Hey, why shouldn't they write an Indie RPG? Everyone else is.

I'd never heard of them, but I looked at the gameplay video and the screenshots and thought, "Hey, this looks really nice. I bet this isn't their first game."

Then I looked at their older games. Five of them, each one a little nicer than the one that came before. It's awesome to look at. You can almost see the learning.

(Oh, and you can see the couple who runs Instant Kingdom here. I don't want to sound crass, but these are two seriously attractive game developers. If I was running some Association For the Advancement of Indie Games or something, I would put those two on a poster in a cold second. The caption would be, "Indie Game Developers - WE'RE NOT MONSTERS!")

How the Rule Applies To You. (If You Want To Create Games.)

So if you're one of the many enterprising young folks who ask me about getting into this business, learn from the above. Write games. Lots of them. Don't worry about aiming too high. Don't do your ultra-mega-epic yet. A bunch of varied, small apps is a great way to learn, and you'll get a bunch of your failures out of the way early.

It's a lot of work, but don't despair. Hey, I built a career on a game that looked like this. If that can happen, than you, a person I suspect is at least as intelligent and driven as me, totally has a shot.
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Posted in advice, i act like i am smart, indie | No comments

Wednesday, 19 October 2011

The 10000 Hour Rule.

Posted on 17:42 by Unknown

This image appeared on my Facebook the other day, and I really liked it. (The quote is killer, and it is available at a much more readable size here.) It reminded me of a bit of wisdom I value greatly, and I'll pass that on in this blog post. Lucky you.

I am a huge fan of the many Rules, Laws, and related discrete wisdom chunks you can find on the Internet. Sturgeon's Law. Poe's Law. Rule 34. (NSFW) The Iron Law of Oligarchy. But one of my favorite, as an important lesson about How the World Works, is the 10000 Hour Rule.

I would describe this law thusly:

To master any non-trivial field requires 10000 hours of dedicated practice and study.

Sometimes, this law is stated with "10 years" in the place of "10000 hours." Or, as an old saying elegantly puts it, "You have to write a million bad words before you can write a good one."

Drawing. Writing. Chess. Singing. Tennis. Designing Games. Acting. Golf. Playing the violin. Leatherworking. Poker. In each case, mastery requires work. A lot of it.

What does this law mean? It means that fantasy you have, about picking up a guitar and finding that you have a deep, innate talent for playing and that you're the next Hendrix? It's just a fantasy. Better get practicing, pal. You got 10 long years of work ahead of you. Free lunch? No such thing.

I Will Now Deal With Your Objections

People don't like this law. People hate to be told that they can't have Free Stuff, and gaining mastery without sacrifice is the epitomy of Free Stuff. But there are several obvious objections people come up with to rebut this law. I will dispose of them now.

It Doesn't Take That Long To Master Something! I Can Master Tic-Tac-Toe in a Minute!

That's why I said it takes 10000 hours to master something non-trivial. Obviously, some things are easy, but nobody cares about whether you can do them. Learning to tie your shoes is much simpler than learning to play the violin, but nobody will pay you to watch you tie your shoes.

What About Child Prodigies? Mozart Was Composing Symphonies When He was Four!

Yeah, but nobody wants to hear them. They want to hear what he wrote later. Many, many hours of work later.

Child prodigies exist, and they can do amazing things. However, the main advantage of being a child prodigy is that you get to start putting in your 10000 hours at an early age. You still have to work for it.

But Some People Have Amazing Innate Abilities!

People need to believe that they can possibly have the innate ability to do amazing things. Some sort of magical penumbra that gives you the supernatural ability to write or play baseball or whatever. Not really.

Now don't get me wrong. Some people do have the innate ability to excel at a field. It is the opportunity, resources, and drive to put in the many, long tedious hours mastering a chosen field. It's the ability (the time, money, and energy) to sit down and work. That's the only innate ability that really means something.

So I Just Have To Spend 10000 Hours On Something and I Become Awesome?

No. It has to be 10000 of meaningful practice. Learning new things. Stretching your ability. Occasionally failing, learning from your mistakes, and improving. Repeating the same lame thing for one hour 10000 times will not cut it.

I've Hardly Spent Any Time At All Learning To Do [X], and I'm Amazing At It!

Are you sure? One of the main reasons people are mediocre at a profession or activity is that they lack the ability to recognize when they have done it poorly. One of the main things successful craftspeople and artists have in common is a loathing of their own work.

I'm not saying you aren't that great. Hey, I've never met you. But are you sure?

It's an Unpleasant Rule

The 10000 Hour Rule is about crushing dreams. It's about understanding that there are limits to what you can do in the all-too-short period of time we spend on this Earth. It's about giving people who have achieved mastery the respect they deserve. It's about, before taking on a new task, honestly evaluating whether we can afford to give what it takes to complete it. And it's about forgiving yourself for not being able to play the guitar like Hendrix.

I have a lot more to say on this subject and how it applies to writing computer games. Next time.

(If you're interested in reading more about this stuff, I've heard that Outliers, by Malcolm Gladwell, is a good read. I'm not so much a big Gladwell fan, but it's a very interesting topic.)
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Posted in 10000 hours, i act like i am smart | No comments

Tuesday, 4 October 2011

Why All Our Games Are Now Cheaper Forever

Posted on 00:03 by Unknown

Spiderweb Software just started our annual sale. It's ten percent off everything we sell for the whole month of October. That isn't really news. We do this every year, and people seem to like it.

But this year, there is much more. We permanently lowered the prices of everything we sell. At least 20% cheaper (in addition to the 10% for the sale). For some products, much more. The most expensive game we sell is now $20, and that is likely to last pretty much forever.

It's a big mental shift for us, and I thought it was worth blogging about. I write about game pricing on this blog a lot, and I'm not ashamed of it. Right now, most of the huge revolutions in the game biz are in the new crazy pricing models, and there are still a lot of questions out there about the most efficient way to make a game make money.

Why It Took So Long To Lower Our Prices

We released our first game in January, 1995. That is a long time ago, and much has changed. A few helpful comparisons.

Now: Huge distributors like Steam and iTunes sell massive numbers of copies for low prices, and Indie developers make good money on huge volume.
Then: The World Wide Web barely existed and we scraped by on a handful of sales from AOL.

Now: A quality Indie niche game sells on big portals for ten bucks at most. More than that and people think you're crazy and move on.
Then: Most good shareware games sold for $25. It took me a very long time just to realize that that price isn't normal anymore.

Now: Indie developers can make excellent livings selling lots of copies of cheap games.
Then: Indie game developers were called "shareware developers," and everyone thought they were losers and spat on them.

Now: Want to pirate a game? It just takes 3 seconds of searching on Pirate Bay.
Then: Took five minutes of searching instead of three seconds. This actually made a big difference.

Now: Many new games are given away for free and make their money on micro-transactions from a portion of their users.
Then: FREE games? With micro-WHAT? What are you? A SORCEROR?

(The shift to free games is arguably the most stunning development in the games biz in a very long time. My prediction: Within five years, there will be a successful game that pays you a small amount to play it and makes their cash selling better swords or whatever.)

I'm a dumb person in plenty of key ways, so it took me a while to observe the key fact:

A LOT of money is being made by selling games for cheap.

So now , instead of selling our games for $25 or $28 (!!!), we'll sell them for $20 or $15. I know this still seems like a lot, but I haven't backed off on the key thing I've long said ...

People Who Write Niche Games Can't Charge a Dollar

If you're making a pretty, shiny, highly casual game with cartoon squirrels and you think you can find a million fans for it, go ahead. Charge a dollar. You'll have to.

But if you write games like mine? Low budget, old school, hardcore RPGs with lots of content? If I charged a dollar for it, I'd have to sell a copy to pretty much every interested human everywhere to have a chance of making money.

So I still charge an actual price, an amount of money that still feels like money. Maybe I should have taken everything down to $15. Maybe I'm being too timid in the price drop. But, in a sense, that difference doesn't matter.

There are two sorts of prices you can pay for a game: An amount that is so small you don't care, and an amount high enough that you do. Our newest game, Avadon: The Black Fortress, is $20 on our site and $10 on Steam. That's a big difference, but, in a very real sense, they have the same price: an amount of money that actually feels like spending money. We will always charge actual money, as opposed to pocket change. All I have done is slightly tinkered with the level.

Bonus Point: Why Is Our Game Twice the Price On Our Site Than On Steam

I get asked this a lot, and it's a fair question. The answer:

In any place where your game is sold, pick the price that will maximize the profits. This ideal price changes depending on the nature of the place where it is being sold.

Steam is a big, sprawling gaming bazaar where practically all of the games are cheap. People see a game, spend a moderate amount of money on it, and try it out. People experiment there, and you need to charge a price that encourages customers to pick you as their experiment. Also, if you charge $20 for your game there, it will be on a list with ten good games at half the price, so you will get murdered.

Spiderweb Software's web site, on the other hand, only lists our games. It is generally only visited by fans of role-playing games. People on our site are generally really interested in the specific sorts of games we sell, and so the higher price doesn't scare them off.

This sort of logic isn't my weird invention. It's basic business. World of Goo is $20 on the company site, $10 on Steam, and $5 on iTunes. Each marketplace has its own norms, and you price your game to maximize your earnings there.

And that is why games are now at most $20 on our site. Because of the current standards of the game industry as a whole, I think that will most likely increase our earnings overall. It might not always have been that way, but I feel it is now.

(And, yes. I set game prices to maximize my earnings. Of course I do. Astonishingly, some people seem to take offense at this. I don't care. I'm not going to neglect to send my kids to college just so I can satisfy someone's arbitrary standards of Indie cred. I'm too old for that, and children persist in their irritating need to eat food.)

So. Anyway. A Sale.

Our games are cheaper forever, and even cheaper than that this month. We're getting a lot more sales, and I don't feel like the dumb jerk that still charges $28 for three year old games anymore. If you like old school role-playing games, you could certainly do worse.

And it will be a while before I write about pricing again. Believe it or not, I have other things to say (and make fun of). Time to get going on that ...
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Posted in advice, business stuff, i act like i am smart, indie, not wrong to expect to be paid for your work, pricing, shameless self-promotion, world of goo | No comments

Tuesday, 30 August 2011

Snarky Review: L.A. Noire

Posted on 11:28 by Unknown
(This review contains a few L.A. Noire spoilers and slightly more adult humor than normal. If you are below the age of forty, do not read it. Instead, go to a more family-friendly web site.)


I played a lot of L.A. Noire recently. I got about twenty hours in, had a decent amount of fun, and realized that my parental, old-person life doesn't really encourage playing long games any more. Which is worrying, as that is the sort of game I write. Whenever I look at my work and go, "I have no interest in playing games like this," I get to worry. But that's another story.

L.A. Noire is a fairly fun and reasonably innovative game, published by Rockstar Games and developed by Team Bondi, a bunch of Australians. It's a combination of investigation and interrogation mechanics that have appeared in adventure games in the past, combined with the gigantic open world setting of Rockstar games like Grand Theft Auto and Red Dead: Redemption. It's seemed like Rock Star has been trying to see in recent years how much you can stretch this format and still make a good game (e.g. Bully, Red Dead: Redemption). L.A. Noire may be on the outside edge of how far you can push this.

There was a bunch of things I liked and a bunch of places that were rough. I always feel bad mocking those who tried to push the envelope, but hey, they're huge and sell millions of copies, so they can survive my little blog.

You play a detective in late forties Los Angeles, who, if I recall correctly, has a name. Something virile, like Blake Manfulness. His voice and motion capture were done by Ken Cosgrove, Accounts.

You are told to investigate crimes. You go places and search for clues. Then you interrogate subjects and persons of interest. You have to pay very close attention to what these people say, how they say it, and what facial expressions they show (the facial animation software being the big breakout feature of this game), and, when they lie or hedge the truth, confront them. Then, when the case is solved and someone is arrested, you get a star rating to determine how well you did. So that's the game.

I'm a natural target for this sort of thing. I am a huge sucker for a police procedural. Homicide: A Year On the Killing Streets is one of my all-time favorite books, and, in the manner of all fans of The Wire, I am really annoying when talking about The Wire.

So, for me, the clue-hunting and interrogation were very much the fun of the game. When I was interrogating people, I found I was really concentrating and thinking. When I put a few clues together and caught some rat bastard in a lie, I really felt that my brain power enabled me to do something cool, and that's something that I rarely experience in games these days. So that part of the game was awesome. I didn't even really mind the fact that you can't ever actually lose a mission or let the suspect get away.

But, alas, there are also lots of driving, chasing, shooting, and sneaking sequences straight out of Grand Theft Auto. They are, you know, fine. But very rote and familiar, not the sort of thing I want to spent tens of hours doing anymore. Also, while their enormous rendition of Los Angeles is lavish and awesome, there are very few things you can actually do in it. When playing Red Dead: Redemption, I was constantly being distracted by cool stuff to do. But here, apart from a fixed set of side quests, L.A. seemed a little dry. And if you can't let off steam by going on a rampaging, horrifying kill spree before being gunned down in the street by tanks like the rabid dog you are, what's the point of playing a Rockstar game?

And, double alas, the farther you get into the game, the less important the questioning becomes. The game ends not with an awesome Prime Suspect-style battle of wits between detective and suspect, but just another gunfight. In a sewer. I've been a gamer for a long time. I'm tired of gunfights in sewers.

So there is ambivalence here. I admire Rockstar greatly for spending a ton of money to make a big game that's not a sequel and actually tries to do new things. That is hugely to their credit, and there's plenty of good stuff here. I just wish they'd taken the cool stuff that works and concentrated it into a much shorter game.

A few other thoughts ...

This game is really for adults. Even by Rockstar standards. After working on the murder cases, all I wanted was for one of the dead women to have some clothes on, for God's sake. Though their pubic hair rendering engine is first rate.

Along these lines, L.A. Noire contains more checking for semen than any video game I have ever played. This is entirely to their credit. Also, the game played much faster once I went into settings and mapped Check For Semen to the right trigger.

We should take a moment to remember the lost. After L.A. Noire came out, there were allegations that Team Bondi pushed its employees to long stretches of hundred-hour weeks to make this game. Based on the standards of the industry and the obvious amount of work in this game, I entirely believe it. This sort of crap is why I am determined to stay an indie developer as long as possible. I have children. I'd like to, you know, see them.

L.A. Noire is guilty of my current least-favorite writing flaw: Having one mission completely nullify all of the story elements of the several missions before it. You see, int he part of the game where you are a homicide detective, you have six cases. In the first five, you investigate murdered women and arrest a perpetrator. In the sixth case, following a series of tedious puzzle-solving and climbing sequences, you learn that the previous five men you arrested are all innocent and the murders were committed by some crazy guy that you shoot in a tunnel or something.

If there is any flaw that really bugs me about this game, it's that it says, "You can be a badass detective and investigate crimes and outwit criminals." And then it makes you spend a huge swath of the middle game arresting the wrong guys for crime after crime. What a waste. It shows a lack of respect for the player and the premise.

But still. It's something different. It's ambitious. It's had decent sales. Everyone involved deserves applause for making this thing, and I'm really glad it didn't tank. At this point, we gamers have to take all the innovation we can get.
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Posted in both artsy AND fartsy, i act like i am smart, pubic hair and semen, review | No comments
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